Fudge Everyday Clean Blonde Damage Rewind Shampoo – (250ML)

Fudge Everyday Clean Blonde Damage Rewind Shampoo (250ml): The Daily Blonde Defense

The Fudge Everyday Clean Blonde Damage Rewind Shampoo is the perfect solution for blonde, bleached, or highlighted hair that requires both gentle daily cleansing and powerful color correction.¹ This 250ml shampoo is a revolutionary dual-force formula that combines mild violet toning with advanced hair repair technology, allowing you to erase yellow tones and repair damage simultaneously with every single wash.²

Designed to be gentle enough for frequent use, this shampoo features a less intense pigment level (often described as lilac or purple) compared to traditional weekly toning shampoos. This allows for gradual, daily neutralization of brassy and unwanted yellow undertones, maintaining a salon-fresh cool blonde color without the risk of over-toning.³

Dual-Action Repair and Brightening Technology

The effectiveness of this shampoo is driven by a powerful synergy of restorative and color-correcting ingredients:

• Opti-PLEX™ Technology: This exclusive bond-reconstruction technology penetrates deep into the hair’s core.⁴ It actively reconstructs and repairs broken bonds caused by chemical treatments (like bleaching) and thermal styling damage.⁵ Clinical results show hair can be up to $95\%$ stronger and visibly healthier after use.

   

• Violet Toning Agents: The shampoo contains effective purple micro-pigments that neutralize the warmer brassy tones that naturally occur in blonde hair.⁶ This action leaves your hair looking brighter, whiter, and cooler.

   

• Hydrating Hair Drink Complex & Glycerin: Unlike many toning shampoos that can feel drying, this formula utilizes a gentle surfactant system and hydrating ingredients like Glycerin to cleanse thoroughly without stripping moisture, leaving hair feeling soft, smooth, and nourished.⁷

   

• HairGuard™ Technology: This feature targets the hair cuticle to smooth and seal it, which enhances light reflection for ⁸$10\times$ smoother hair with double the softness and helps lock in your color.⁹

   

The Fudge Everyday Clean Blonde Damage Rewind Shampoo is sulfate-free and provides a richly lathering experience.¹⁰ It’s safe for use on all blonde shades, grey, and silver hair.

How to Use:

Apply a coin-sized amount to wet hair and massage well through the scalp and lengths. Leave the shampoo on for 1 to 3 minutes for gentle toning and repair. For a more intense toning effect, you may leave it on for up to 5 minutes, though daily use at this duration is not typically required.11 Rinse thoroughly and follow with the Fudge Everyday Clean Blonde Damage Rewind Conditioner for optimal moisturizing and strengthening benefits.12

This shampoo is your perfect choice for a proactive, reparative approach to maintaining luminous, cool-toned blonde hair.