Redken Acidic Bonding Concentrate Shampoo 300ml

Redken Acidic Bonding Concentrate Shampoo (300ml)

The Redken Acidic Bonding Concentrate Shampoo is Redken’s most concentrated all-in-one formula, designed to provide ultimate strength repair and intensive care for all types of damaged hair. This 300ml ultra-rich, sulfate-free shampoo is the foundational step in the Acidic Bonding Concentrate system, formulated to rebuild weakened bonds, dramatically reduce breakage, and protect hair color from fading. It is the must-have cleanser for chemically processed, colored, and stressed hair that demands restorative health and resilience.

Bonding Care Complex with Citric Acid

The core of this transformative shampoo is Redken’s concentrated Bonding Care Complex featuring Citric Acid (an Alpha Hydroxy Acid). This powerful technology works at a molecular level, penetrating the hair fiber to reinforce weakened bonds (hydrogen and salt bonds) that can break down due to lightening, coloring, and heat styling. By strengthening these internal bonds, the shampoo significantly reduces the chance of hair breakage—up to 56% less breakage when used with the conditioner—and helps visibly reduce split ends by up to 82% when used as the complete system. Furthermore, this shampoo is pH-balancing, formulated with an acidic pH to help defend against the negative, damaging effects of alkaline chemical services and hard water.

Ultimate Repair and Color Protection

This luxurious shampoo delivers powerful cleansing without stripping hair’s moisture or color. It provides ultimate repair and intense conditioning, leaving hair up to 11 times smoother and more manageable. The concentrated, ultra-rich formula lathers well, yet is gentle enough for all hair types and textures. To use, apply a moderate amount to wet hair, massage into a rich lather, and rinse thoroughly. For maximum results and total hair transformation, follow with the Redken Acidic Bonding Concentrate Conditioner and the Acidic Bonding Concentrate Leave-In Treatment. This system protects color from fading and ensures hair maintains a healthy, strong, and glossy appearance